Bradley Timepiece
Accessible for 'everyone'
The Bradley timepiece, designed in collaboration with individuals with vision loss, transforms interaction with time by using ball bearings for hours and minutes, enabling users to see and touch the time.
The Bradley debuted as a Top 15 Most Successful Product Design Campaign on Kickstarter in 2013 and was recognized with numerous design and innovation awards.
In 2012, I helped defining the interaction models, designed and developed the first proof-of-concept working prototype of the Bradley.
In July 2013, Eone ran a Kickstarter campaign that became one of the top-funded design campaigns on the site. While our crowdfunding goal was $40,000, we successfully raised nearly $600,000 from 3,861 backers across 65 countries. More than 70K bradley watches were sold world-wide.
The Story of the Bradley Timepiece
Awards
Red Dot Award, 2015
Da Vinci Award, 2014
London Design Museum's Design of the Year, 2014
